Ryan Lombardo needed more than just a website; he required a fully operational digital headquarters. The project was a turnkey Kajabi rebuild designed to align his personal brand with a robust marketing infrastructure. The goal was to deliver an end-to-end solution where design, content, and automation function as a single, cohesive growth engine.
Challenge
Many personal brands suffer from “brochure syndrome” the site looks good but fails to capture or convert traffic. The client needed a system that was ready to perform from day one. This meant solving multiple problems simultaneously: the visual design needed to be modern, the copy needed to convert, and the backend automation needed to be flawlessly configured to nurture leads without manual intervention.
Solution
I delivered a complete, optimized Kajabi ecosystem, handling every aspect of the build.
Conversion-First Redesign: I rebuilt core site pages and landing pages, writing the on-site content myself to ensure the messaging was psychologically tuned for conversion.
Backend Automation: I engineered the marketing systems that power the business. This included setting up complex forms, tagging structures, and email sequences so that every lead is tracked and nurtured automatically.
SEO & Content Strategy: I didn’t just hand over a site; I handed over a plan. I established a technical SEO foundation and structured a thought-leadership hub, complete with a 30-day content outline to make future publishing effortless.
Results
The result is a clean, scalable system that actively works for the client. By integrating design, copy, and automation, the site now functions as an automated asset that captures traffic and nurtures relationships, allowing the client to focus on thought leadership rather than technical management.
